- We believe that each individual has talent and development potential.
- Using scientific tools, being objective and acting fairly and honestly are among our most important principles.
- We act by knowing that being systematic increases efficiency and we produce flexible solutions with the awareness that each individual / institution is special.
- We believe in the importance of being a successful and happy individual in order to be a successful and happy employee.
- We know that sincerity with all our stakeholders creates strong bonds and trust-based relationships are very valuable.
- We put continuous learning and development at the center of everything; having fun in our activities is also a must for us.
- We believe in the effectiveness of a holistic approach to institutions and individuals - social, environmental, mental, spiritual, physical - in all factors.